SEO GOOGLE LOOKER STUDIO REPORT V1.0

Improve your search ranking with Google Analytics 4 & Google Search Console.

Setup in 5 minutes. → Save hours of work.

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Tags: Google Analytics 4 , Google Search Console

Description

This Looker Studio SEO report template provides an in-depth, data-driven solution for tracking and enhancing your website’s Organic Search performance. 

It is built using Google Analytics 4 and Google Search Console data. 

Every spike in traffic, every keyword movement, every conversion tells a story about your users. We’ve designed this Looker Studio SEO report template to help you uncover these stories and use them to connect better with your audience. 

Ideal for SEO professionals, marketers, and analysts.

What's Inside Your SEO report:

This SEO Looker Studio report consists of 11 pages:

  1. Overview Report: A snapshot of essential metrics, including total clicks, impressions, active users, and site CTR, offering an at-a-glance view of your SEO performance.

  2. Traffic Source Performance: Analyze traffic sources from different search Engines like Bing, Yahoo, Google, etc. 

  3. KPI Trends: Track monthly trends in user engagement, including active sessions, pageviews, and average engagement time. Identify seasonal patterns and detect performance shifts over time.

  4. SEO Conversions: Dive into organic conversions segmented by event type, device category, and user type. Geographical insights show top converting countries, helping to localize your strategy.

  5. Query & Ranking Insights: Discover keyword performance, tracking keywords in the top 10 search results, keyword positions over time, and identifying high-impact queries and pages with the biggest ranking changes.

  6. Keyword Overview: Access comprehensive data on top-performing keywords, impressions, clicks, average position, and CTR. Filters allow you to focus on specific keyword positions, such as top 3 or top 10, for precise analysis.

  7. Topic Cluster: Group keywords by topics such as Google Analytics, Looker Studio, and SEO, giving you insight into content performance by topic to aid in content strategy and SEO focus.

  8. Landing Page Overview: Evaluate your top landing pages by impressions and URL clicks to understand which pages drive the most traffic and engagement, and optimize your content accordingly.

  9. GEO Overview: Get a geographic breakdown with sessions and clicks by region and country, helping you understand where your organic traffic is coming from globally.

  10. Tech Details: Analyze performance by device and browser to ensure your website is optimized for the platforms your audience uses most.

  11. Read Me: Clear instructions for connecting your Data Sources and how to use the report to get maximum value.

Unique Features That Make a Difference:

  • Biggest Movers Alert: Highlights keywords and landing pages with the biggest position changes over the last 30 days, making it easy to track impactful ranking shifts.

  • Filter by Keyword Type and Position: Allows you to filter by keyword type (e.g., branded, non-branded) and keyword position (e.g., top 3, top 10), providing focused insights on specific ranking goals.

  • Traffic Source Analysis by Search Engine: Breaks down traffic by different search engines, allowing you to see where your organic traffic is coming from and optimize accordingly.

Interactive Features to Transforms Your SEO Workflow:

We’ve designed this Looker Studio SEO Dashboard with flexibility and user-friendliness in mind. Here are some key interactive features that put you in control of your data:

  1. Optional Metrics: Select from multiple metrics on many charts. Compare 2-3 metrics side by side for deeper insights. Easily switch between different metrics to get the full picture.

optional metrics

2. Drill Down: Start with a high-level overview, then dig deeper. Drill down from daily, weekly to monthly data. Perfect for identifying seasonal trends or pinpointing exact dates of traffic spikes.

drill down option

3. Filtering Options. Filter by Landing Page to focus on specific content performance. Refine data by Query to analyze particular keyword trends. Use the Device Category filter to understand how your site performs across desktop, mobile, and tablet.

use filter to sort data

 

4. Date Range Selector. Analyze any time period you choose. Compare year-over-year performance easily. Zoom in on specific campaigns or algorithm updates.

5. Informative Tooltips. Hover over tooltip icon for additional context and explanations. Understand what each visualization represents without leaving the dashboard. Get quick tips on how to interpret the data.

use tooltip to learn more about the chart

Who Is This Report For?

  • Content creators: Stop guessing what to write. Let data guide your topics and keywords.
  • E-commerce managers: See which products are trending in search before your inventory runs low.
  • Local businesses: Understand how you’re performing in different regions and optimize accordingly.
  • Marketing agencies: Provide clients with professional, customized reports in minutes, not hours.

After purchasing this report on Gumroad, you’ll receive a link to a Looker Studio report. Create a copy of the report, and it’s yours to edit. Create unlimited reports with this template

Additional Details:
Data Source
GA4, Search Console
Customizable?
Yes
Access
Lifetime
Ready to use?
Yes

FAQ's

This report stands out for its holistic approach to SEO performance. It not only shows how your website is performing well in search engine rankings but also provides insights into user behavior after organic searches, including conversion, session performance, and more.

Absolutely! Contact us anytime if you need help. 

Setting up this template is hassle-free. Just follow the detailed instructions mention in the document. Click here to read. 

Yes, it is. The template is designed to be scalable and adaptable, making it an excellent fit for small businesses seeking powerful yet accessible analytics insights.